Ever & Ever     Ever & Ever
Ever & Ever     Ever & Ever
Ever & Ever     Ever & Ever
Ever & Ever     Ever & Ever
Ever & Ever     Ever & Ever
Ever & Ever     Ever & Ever

Ever & Ever is a love letter to aluminum, the everlasting metal that has been around for approximately forever and will be around for approximately another forever, taking whatever shape humans require of it, without waste, unlike plastic which is a freeloader that’s completely comfortable lying around in an ocean or landfill doing nothing.

I approached the design as if creating a poster for the drink.

One of my favorite pieces of this site was the UI-Design & Motion Design of the bottle on the page. When scrolling down, the bottle is the central theme, and it adapts to each section, I envisioned the motion in a very smooth and liquid-like manner.

We used high-quality imagery to convey a sense of premium and add depth to a site with limited text.